Whitley Crawford, a marketing professional and a chapter board member, hosts Comms Lab. Whitley will pose the following questions during the gathering: "Are you working remote or hybrid? What organizations are managing remote and hybrid work innovatively? What are you doing to keep your career moving forward?"
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Put a hold on your calendar for what will be a fascinating and informative conversation! 
​Click here to sign up!

(Note: I’m IABCLA's vice president, and I often post updates on chapter happenings.)

Note: I'm the vice president of IABC Los Angeles (IABCLA), and I often post news of chapter happenings. Below is the second of two recent pieces Deborah Hudson, my fellow board member, wrote for our group’s website. She discusses the impact of remote or “hybrid” work.

Around 10,000 employees at Google recently applied to work remotely or transfer to a different location. The real estate platform Zillow says more women have applied for the company’s jobs since it announced a year ago that most of its 5,900 employees could work from home permanently. The software company Slack, which also offered permanent remote positions last year, said that among recent hires the number of minority workers was 50 percent higher for those who planned to work primarily from home than for those who preferred the office. 

As remote work opens some doors, it seems to be introducing new barriers. In one experiment, Stanford University researchers randomly assigned workers at a large travel agency in Shanghai to work remotely or in the office for nine months. The remote workers were 13% more productive, but they were promoted about half as often as their in-office peers.

Why? According to new Society for Human Resource Management (SHRM) surveys of both employers and remote workers, 42% of supervisors say they sometimes forget about their remote employees when they are assigning tasks. Being overlooked for opportunities for professional development within their company is also concern for remote workers, and losing these opportunities could affect their careers. 

What’s your experience? Are you working remote or hybrid? How are you and your company managing the issues of visibility and all that comes with it? What organizations are managing this innovatively? What are you doing to keep your career moving forward? 

Let’s share.

Join IABCLA for Communications Lab, a monthly midday chat about comms topics. The next session will be on Friday, June 25 at 12 p.m. PST via Zoom, and the topic will be podcasting.

Whitley Crawford, a marketing professional and a chapter board member, hosts Comms Lab. Whitley will be joined this time by Bill Spaniel, ABC, a podcaster, writer, and public relations consultant. Bill will discuss the following: how to record a podcast, the necessary equipment and software to capture a recording, and distribution channels for your final piece.
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Click here to sign up for what will be a fascinating and informative conversation!
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(Note: I’m IABCLA's vice president/president-elect, and I often post updates on chapter happenings.)

​“Master the Three Principles of Audience-Centric Communication” 

Would you like to learn how to design comms campaigns that’ll inspire audiences? 

Then attend “Master the Three Principles of Audience-Centric Communication” on Thursday, April 15 at 12 p.m. via Zoom. Ed Kamrin, SCMP, founder and principal consultant at Kamrin Communications, will lead the discussion. The cost is $5 for IABC members, and $10 for non-members. 

Sia Papageorgiou, FRSA, SCMP, vice-chair of the Global Communication Certification Council, will also be there to provide an overview on the value of GCCC certification.

IABC Orange County will host. This is the final event in the Communications Management Pro Series, a collaboration between five California IABC chapters – Los Angeles, Orange County, San Diego, San Francisco, and Silicon Valley – in preparation for the Communication Management Professional (CMP) and Strategic Communication Management Professional (SCMP) exams. 

Testing will be offered as pandemic conditions allow on Saturday, June 19 in Irvine, California.

Click here to sign up for “Master the Three Principles of Audience-Centric Communication.” 

Speed Mentoring

Would you like to broaden your network of communications experts? Are you in need of comms advice, or would you like to share your insights with others? 

Then attend IABC San Francisco’s Speed Mentoring on Thursday, April 22 at 6 p.m. via Zoom. The event is in collaboration with IABC’s Los Angeles, Orange County, Seattle, and Silicon Valley chapters. 

The one-hour gathering will consist of three, 10-minute virtual small group sessions providing participants with three opportunities to network with comms professionals across various industries and specializations. 

The event is free for IABC members and students; non-members are asked to give a donation. 

Click here to sign up for Speed Mentoring.

Communications Lab: “Team Management & Structure”

​What makes for a high-performing team? 

Jenny Matkovich, IABCLA’s president and a marketing director, will discuss “Team Management & Structure,” when she hosts the chapter's Communications Lab on Friday,
April 30 at 12 p.m. PST via Zoom. Jenny will touch on the elements of an efficient group. 

Comms Lab, a fast-paced midday chat about communications topics, is held on the last Friday of every month. Participants share issues, insights, and perspectives on the ever-changing landscape of comms.

Click here to sign up for “Team Management & Structure.”


(Note: I’m IABCLA's vice president/president-elect, and I often post updates on chapter happenings.)

March is IABC Member Month! Now through April 18, the organization is offering a 20 percent discount on international dues for those renewing, joining, or rejoining. 
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Membership gives you access to these resources: 
- Chapter and regional events, for face-to-face connection and continued learning on topics that span the communication profession.
- The Job Centre, to help land your next big opportunity. IABC members get exclusive access to job listings the first seven days after they’re posted.
- The Hub, to save time and more easily deliver results with at-your-fingertips access to peers and resources from around the world. In the past three months, over 500 discussions have taken place there on more than 100 communication topics.
- Monthly webinars, to help you stay informed and up-to-speed on the latest trends, with instruction from experts in the field. Monthly webinars are for IABC members only and recorded if you can’t join live.
- Online content, like case studies and research from industry thought leaders, to help you stay sharp and informed.

To learn more about IABC Member Month, click here.

The association recognizes this past year has been challenging, so if you’re in professional transition or face other issues, please reach out to the group — member_relations@iabc.com — and arrangements can be made. 
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IABC has the resources, community and connection you need to be successful, no matter the stage in your career.

(Note: I’m IABCLA's vice president/president-elect, and I often post updates on chapter happenings.)

IABC San Francisco will host the third session in the 2021 Communication Management Pro Series – “Framework for Developing a Communications Plan” – on Thursday, March 18 at
12 p.m. PST. 

Michele Landry, CEO and owner of Tanis Communications, Inc., will lead the discussion. She’ll dive into how proper research, strategy tactics, and measurement can ensure comms success. 

The cost is $5 for IABC members and $10 for nonmembers.

The series is a collaboration between five California IABC chapters – Los Angeles, Orange County, San Diego, San Francisco, and Silicon Valley – in preparation for the Communication Management Professional (CMP) and Strategic Communication Management Professional (SCMP) exams. Testing will be offered as pandemic conditions allow on Saturday, May 1 in Irvine, California.

To sign up, click here. 


​(Note: I’m IABCLA's vice president/president-elect, and I often post updates on chapter happenings.)